Alternative Representation

(hip hop/r&b)

Firstly the couple are presented as a strong united force as we can see in the mise en scene as they hold hands together and the closeup shot emphasises they are married. Only in the beginning is the fourth wall broken as they look and talk directly to the camera inviting the audience into their life.The slow motion shot of Keri running past him is done to 'to-be-looked at-ness' with the non diegetic heartbeat sound effect which connotes the passion as the male looks at her not so much fetishized but more lovingly as shes not parading herself and was just going for a jog in a rather tight outfit but I do think her run was inspired by Baywatch.

In the scene of the pictures shes embraces the manly pose behind him and he has locked onto her arm for comfort and the image next to it is her with the gun from the army. The phallic symbol of the gun connotes she has the power in their relationship and shes the more dominant one. Although the next scene is more feminine and reinforces that women can be brought with gifts as he gives her a necklace he represents the chivalrous man. Similarly the stereotypically domestic woman is presented when shes is cooking and he looks like a bit like the 'rough lad' with his tattoos promoting his masculinity. Furthermore when she cries he goes to console her and this presents women as the more emotional weaker sex.

When she arrives to the military grounds we first assume that he is going as there is a shot with another couple and the women hugging the man goodbye but here she is the one going and this subverts stereotypes as in the past an army would not be a place for a women the home would. So we sense she is the more masculine one as he is left holding the baby.The continuous fade to black (more softer to compliment the mood) clips of the shots him waiting/caressing the bed is an alternative view as a women would be more likely to be waiting for her partner to come back home. Female viewers could almost think that this guy is too good to be true he plays the doting dad/patient husband which is why a lot of people have said this video to be sad as they can emphasise with the different roles.

He is presented as more maternal looking after his daughter whilst her wife is roaming around with guns and when she looks directly at the camera and then the doorbell is pressed we are left wondering could it really be that shes died fighting (something which a man would be more capable of doing leaving his children fighting for the greater good). Even when he starts to cry we see that he is an emotional man and females would sympathise more because he is presented as the guy 'your lucky to have' therefore translating into 'the women you'd be lucky to have' hinting that men take women for granted and one day it could all be gone. The montage of their 'happy' times is done to create more sympathy and get the audience to connect on an emotional level as the end is their daughter hand with the mothers chain in her hand...